If you've been dreaming about taking a cruise - or maybe returning to cruising - you may have heard the term "Wave Season" floating around and wondered what it actually means.
In simple terms? Wave Season is the best time of year to book a cruise. Think of it as the cruise industry's version of Black Friday....except instead of lasting one day, it lasts several months.
Let's break it all down so you know exactly when it happens, what deals to expect, and why it's such a smart time to book.
What is Wave Season?
Wave Season is the period when cruise lines roll out their biggest promotions of the year. It's also the busiest booking season, because travelers who are planning ahead know this is when the best values usually appear.
Rather than deep discounts on already-sold sailings, Wave season focuses on:
- Early booking incentives
- Added value promotions
- Lower upfront costs
When does Wave Season Run?
Wave Season typically runs from mid-December through mid-March, though exact dates and offers vary by cruise line.
Some lines kick things off right before the New Year, while others roll out new promos throughout the first few months of the year. That's why you'll often see deals changing or improving as Wave Season continues.
What Types of Promotions Can You Expect?
- Second guest discounts (sometimes as much as 60-80% off)
- Kids sail free, or guests 3 & 4 free
- Reduced deposits (a huge perk for families planning ahead or last-minute Christmas gift ideas)
- Free cabin upgrades
- Onboard credits for drinks, dining, or excursions
Who Benefits Most from Wave Season?
Wave Season is ideal for travelers who like to plan ahead rather than book last-minute, but it's especially great for a few specific types of cruisers:
- Families who need connecting cabins, a family stateroom, or specific sail dates that tend to sell out early (like those around school vacations!)
- First-time cruiser who wants to test out cruising with a shorter sailing at an amazing price.
- Experienced cruisers who are ready to book longer itineraries at a reduced rate
- Multi-generational groups that are trying to coordinate schedules, cabins, and budgets.
Why Working With a Travel Advisor Matters During Wave Season
Wave Season can be exciting...but it can also feel overwhelming. Promotions can change quickly, every cruise line offers something different, and not every deal is actually the best deal for your family.
That's where working with a travel advisor (like me!) comes in. A travel advisor can help you:
- Compare Wave Season deals across multiple cruise lines
- Match your family to the right ship (because they're all very different)
- Secure the best cabins before they sell out
- Monitor pricing and promotions after you book
- Watch for future perks like an excursion or onboard credit offers.
Is This the Year You Book That Cruise?
If you've been thinking about cruising, Wave Season really is the time to do it. With strong promotions, reduced deposits, and the best availability of the year, it's the perfect window to turn "someday" into an actual plan.
And the best part? One smart booking during Wave Season can set your family up for an amazing vacation - without last-minute stress.
If you're ready to explore options, I'm happy to help you navigate it all and find the cruise that fits your family best.
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